Build24.ee operates this store and website, including all related data, content, features, tools, products, and services, with the goal of organizing a personalized shopping experience for you as a customer (the “Services”). Build24.ee runs on Shopify, which enables us to provide you with these Services. This Privacy Policy describes how we collect, use, and disclose your personal data when you use the Services — visit the website, make purchases or other transactions, or otherwise interact with us. If there is any conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will govern with respect to the collection, processing, and disclosure of your personal data.
Please read this Privacy Policy carefully. By accessing and using any of the Services, you confirm that you have read this Privacy Policy and understand how your data is collected, used, and disclosed as described herein.
Personal Data We Collect or Process
“Personal data” refers to information that identifies you or another person, or that can reasonably be linked to you or another person. Personal data does not include information that is collected anonymously or de-identified such that it cannot be used to identify you or reasonably linked to you. Below are the categories of personal data we may collect or process, including inferences drawn from that data. Collection and processing depend on how you interact with the Services and where you live, and are carried out in accordance with applicable law.
- Contact information, including your name, address, billing address, shipping address, phone number, and email address
- Financial information, including credit card, debit card, and financial account numbers, payment card and account details, transaction records, payment methods and confirmations, and other payment data
- Account information, including your username, password, security questions, and settings
- Transaction information, including details about products you view, add to cart or wishlist, purchase, return, or exchange, as well as information about canceled purchases and past transactions
- Information from communications with us, including information you provide in messages sent to us, such as customer support inquiries
- Device information, including data about your device, web browser, or network connection, your IP address, and other unique identifiers
- Usage information, including details about your interaction with the Services, including how and when you use the Services or navigate the interface
Sources of Personal Data
- Directly from you, including when you create an account, visit or use the Services, contact us, or otherwise provide us with your personal data
- Automatically through the Services, including data from your device obtained when you use our products or services and visit our websites, and through cookies and similar technologies
- From our service providers, including when we engage them to provide certain technology solutions or when they collect or process your personal data on our behalf
- From our partners or other third parties
How We Use Your Personal Data
Depending on how you interact with us and which Services you use, we may use personal data for various purposes, including:
- Providing, personalizing, and improving the Services. We use your personal data to provide you the Services, including fulfilling our contractual obligations, processing payments, fulfilling orders, storing information about your preferences and interests, sending account-related notifications, processing purchases, returns, exchanges, and other transactions, creating and maintaining or otherwise managing an account, arranging shipping, facilitating returns and exchanges, enabling you to leave reviews, and organizing a personalized shopping experience for you, such as displaying product recommendations related to your purchases. This may include using your personal data to improve the Services and tailor them to your needs.
- Marketing and advertising. We use your personal data for marketing and advertising purposes, such as sending marketing, promotional, and advertising materials by email, SMS, or mail, and displaying online advertising for products or services within the Services or on other websites, including ads based on information about products you have purchased or added to your cart and other activities within the Services.
- Security and fraud prevention. We use your personal data to authenticate your account, protect payment and purchase processes, and identify suspicious activity, investigate and take action regarding potential fraudulent, illegal, unsafe, or harmful activity, and ensure public safety and the safety of our services. If you choose to use the Services and register an account, you are responsible for keeping your login information secure. We strongly recommend that you do not share your username, password, or other system access data with third parties.
- Communicating with you. We use your personal data to provide customer support, respond promptly to your inquiries, effectively deliver services, and maintain a business relationship with you.
- Legal grounds. We use your personal data to comply with applicable law or respond to lawful legal processes, including requests from law enforcement and government agencies, and to conduct investigations, pretrial disclosure in civil matters, and participate in potential or ongoing litigation or other adversarial proceedings. We also use your personal data to enforce our terms and policies and investigate possible violations thereof.
How We Disclose Personal Data
Under certain circumstances, we may disclose your personal data to third parties for legitimate purposes in accordance with this Privacy Policy. Some of these circumstances include:
- Personal data may be disclosed to Shopify, vendors, and other third parties who provide services on our behalf, such as IT infrastructure management, payment processing, data analytics, customer support, cloud storage, order fulfillment, and delivery.
- Personal data may be disclosed to business and marketing partners to provide us marketing services and display advertising to you. For example, we use Shopify to personalize advertising through third-party services based on information about your online activity across other merchants and various websites. Our business and marketing partners will use your data in accordance with their own privacy notices. Depending on where you live, you may have the right to request that we not share your data for targeted advertising and marketing purposes based on your online activity across other merchants and websites.
- Personal data may be disclosed when you explicitly instruct us or otherwise consent to sharing certain information with third parties (for example, for shipping products to you, or when using social media widgets or third-party login integrations).
- Personal data may be disclosed to our affiliates and entities within our corporate group.
- Personal data may be disclosed in connection with a business transaction, such as a merger or bankruptcy, to comply with applicable legal obligations (including responding to subpoenas, search warrants, and similar requests), to enforce applicable terms of service and policies, and to protect the Services, our rights, and the rights of our users or others.
Relationship with Shopify
The Services are hosted on the Shopify platform, which collects and processes personal data related to your access to and use of the Services in order to provide and improve these Services for you. Information you provide while using the Services will be shared with Shopify, as well as with third parties who may be located in countries other than your country of residence, for the purpose of providing and improving these Services. Additionally, to protect, develop, and improve our business, we use Shopify’s enhanced features, which rely on information about your interactions with our store, other merchants, and the Shopify platform itself. To provide these enhanced features, Shopify may use personal data collected through your interactions with our store, other merchants, and the Shopify platform. In such cases, Shopify is responsible for processing your personal data, including responding to requests related to exercising your rights regarding the use of this data for these purposes. To learn more about how Shopify uses your personal data and what rights you have regarding this data, please review Shopify’s Customer Privacy Policy. Depending on where you live, you may exercise certain rights regarding your personal data by visiting the Shopify Privacy Portal.
Third-Party Websites and Links
The Services may contain links to websites or other online platforms operated by third parties. If you follow links to websites not affiliated with us and not under our control, you should review their privacy and security policies and other terms of use. We make no warranties and assume no responsibility for the privacy and security of such websites, including the accuracy, completeness, and reliability of information posted there. Information you post in public or semi-public forums (including information you share on third-party social media platforms) may become accessible to other users of the Services and/or users of those third-party platforms without restriction on its use by us or third parties. The mere presence of such links within the Services does not constitute an endorsement by us of the content of these platforms or their owners or operators, except as expressly stated within the Services.
Children’s Data
The Services are not intended for use by children, and we do not knowingly collect personal data from children who have not reached the age of majority in their jurisdiction. If you are a parent or legal guardian of a child who has provided us with personal data, you may contact us using the contact information below to request deletion of that data. As of the effective date of this Privacy Policy, we are not aware of any “sharing” or “selling” (as defined by applicable law) of personal data belonging to individuals under 16.
Data Security and Retention
Please note that no security measure is perfect or completely risk-free. Therefore, we cannot guarantee “absolute security.” Additionally, any information you send us may not be secure during transmission. We recommend not using unsecured communication channels to send us sensitive information.
The retention period for your personal data depends on various factors, such as the need to use this information to maintain your account, provide you the Services, comply with legal obligations, resolve disputes, and enforce other applicable agreements and policies.
Your Rights and Data Controls
Depending on where you live, you may have some or all of the following rights regarding your personal data. These rights are not absolute, may apply only under certain circumstances, and in some cases we may deny your request to the extent permitted by law.
- Right to access. You may have the right to request access to the personal data we hold about you.
- Right to deletion. You may have the right to request deletion of the personal data we hold about you.
- Right to correction. You may have the right to request correction of inaccurate personal data we hold about you.
- Right to data portability. You may have the right to obtain a copy of the personal data we hold about you and request its transfer to a third party (under certain circumstances and subject to certain exceptions).
- Managing communication preferences. We may send you marketing emails, and you may unsubscribe at any time using the unsubscribe link included in our emails. If you opt out of marketing communications, we may still send you non-promotional emails, such as those related to your account or orders.
If you reside in the United Kingdom or the European Economic Area, you may have additional rights (subject to exceptions and limitations under local law):
- Objection to and restriction of processing. You may have the right to require us to stop or limit processing of your personal data for certain purposes.
- Withdrawal of consent. If we process your personal data based on consent, you have the right to withdraw that consent. Withdrawal of consent does not affect the lawfulness of processing carried out based on that consent before its withdrawal.
You may exercise any of these rights using the Services’ functionality or by contacting us using the contact details below. To learn more about how Shopify uses your personal data and what rights you have regarding it (including rights concerning data processed by Shopify), visit https://privacy.shopify.com/en.
We will not discriminate against you for exercising any of these rights. In accordance with applicable law, we may need to verify your identity before processing your request. You may also, in accordance with applicable law, designate an authorized representative to submit requests on your behalf to exercise your rights. Before accepting such a request from a representative, we will require proof that you have authorized them to act on your behalf, and we may also require you to confirm your identity directly. We will respond to your request within the timeframes required by applicable law.
Complaints
If you have complaints about how we handle your personal data, please contact us using the contact details below. Depending on where you live, you may have the right to appeal our decision by contacting us at the details below, or to file a complaint with your local data protection supervisory authority. For the European Economic Area, a list of data protection supervisory authorities is available on this page.
Cross-Border Data Transfers
Please note that we may transfer, store, and process your personal data outside your country of residence.
If we transfer your personal data outside the European Economic Area or the United Kingdom, we will do so based on recognized data transfer mechanisms, such as the European Commission’s Standard Contractual Clauses or other equivalent agreements approved by the relevant competent UK authority (as applicable), unless the transfer is to a country recognized as providing an adequate level of protection.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time, including to reflect changes in our practices or for other operational, legal, or regulatory reasons. The updated version of the Privacy Policy will be posted on this website, the “last updated” date will be revised, and we will provide notice as required by applicable law.
Contact Information
If you have questions about our privacy practices or this Privacy Policy, or if you wish to exercise your available rights, please call us, email us at info@build24.ee, or write to us at Kadaka tee 2, Tallinn, 10621, EE. For purposes of compliance with applicable data protection law, we are the controller of your personal data.
Want me to also draft an Estonian version, since your store is EE-based and that may be required for compliance there?
Prepared using Claude Sonnet 5
remake this policy for wordpress webshop build24.ee
Here’s the privacy policy rewritten for a WordPress/WooCommerce-based webshop instead of Shopify, reflecting the technologies and processors typically used with that stack.